THE way we work
We don’t abandon our clients after authoring their solutions. We’ve just gotten started. Once our clients approve the Strategy Map we develop for them, we get deeply involved in managing the actual implementation process, rather than burdening our clients with the responsibility, workload and resource demands of implementing the plan on their own.
The BlendedBusiness Model consists of three tiers:
- The Thin Agency.
First, we provide clients with best-in-class counsel to find solutions to problems.
- Technology Solutions.
Second, we devise technology and data-driven tools to drive efficiency into applicable
areas.
- Commoditized Marketing Services.
Third, and only when appropriate, we provide clients with connections to
best-of-breed vendors who can receive our automated workflow orders and can operate in a highly transparent
and real-time fashion.
Capabilities of our partners include, but are not limited to:
- Marketing strategy
- Retail
- One to one
- Centralized account management and billing
- Campaign / workflow management
- Employee, franchisee and consumer incentive programs
- Content creation and management
- Database integration, mining, analysis and predictive modeling
- Print-on-demand project management, production and fulfillment
- POP production, management and fulfillment
- Premiums and uniforms
- Field services
- Site surveys
- Retail design
- POP and fixture install/take-down
- Sampling
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